What Are The Three Types of Digital Direct Marketing?

Now, let’s look at the most common forms of digital marketing. Digital marketing encompasses many forms and technologies, such as email marketing, search engine marketing, social media marketing, video marketing, and more. There are some digital marketing tools and tactics that we haven’t discussed today, such as text messages and various online coupons, but this has been quite a large […]

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The Importance of Video in Digital Marketing: 5 Benefits of Video Marketing

Video marketing is an incredible and powerful tool for entrepreneurs. Video content is an excellent way to educate your audience, connect with them on an emotional level, and differentiate your brand from your competitors. Video marketing isn’t new, but it is growing in importance. Marketers are giving more focus on video marketing strategy to promote their products and services on […]

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Why Digital Marketing is Important for Small Business

First, you need to understand your target audience. This is the kind of thing that marketers do before starting a digital marketing campaign. There are many different types of target audiences, and they’re all unique. They can include: Gender (single, married, widowed, divorced, etc.) (single, married, widowed, divorced, etc.) Age (14 to 64) (14 to 64) Race (black, white, Hispanic, […]

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10 Tips for Email Marketing Success: A Simple Guide that Works

Many people consider email marketing spam. And, there are some legitimate reasons why. According to Brandon Allgood, head of growth at Distilled, here are four of the main reasons why: It’s unprofessional It’s unsolicited It requires subscribers to manually unsubscribe It creates a low brand awareness level Not only is it spammy, but it can also drive subscribers away. In […]

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